{
  "schema_version": "1.0",
  "name": "Maasy — AI Marketing Platform",
  "description": "Maasy is an AI-powered marketing platform for brands and agencies in Latin America. It provides Brand Brain (vectorized brand knowledge graph), 21 MCP tools for marketing intelligence and content generation, CRM, campaign management, and creative automation — all grounded in each brand's unique DNA.",
  "url": "https://maasy.ai",
  "iconUrl": "https://maasy.ai/favicon.png",
  "version": "1.4.0",
  "documentationUrl": "https://maasy.ai/llms.txt",
  "capabilities": {
    "streaming": false,
    "push_notifications": false,
    "state_transition_history": false
  },
  "skills": [
    {
      "id": "brand-intelligence",
      "name": "Brand Intelligence",
      "description": "Query structured brand DNA, health scans, and marketing performance for any brand in the Maasy platform. Returns data optimized for agent consumption via the Brand Brain DSL (< 5k tokens per brand).",
      "tags": ["brand", "intelligence", "marketing", "dna", "knowledge-graph"],
      "examples": [
        "What is the brand voice and target audience for [brand]?",
        "Show me the health scan for my Pawers brand",
        "What alerts does my brand have today?"
      ]
    },
    {
      "id": "content-generation",
      "name": "Marketing Content Generation",
      "description": "Generate on-brand ads, social content, landing pages, email campaigns, and SEO content tailored to a specific brand's DNA and cultural context in Latin America.",
      "tags": ["content", "ads", "social-media", "landing-pages", "email", "seo"],
      "examples": [
        "Generate 3 Meta ad creatives for Pawers protein targeting gym-goers in Mexico",
        "Create a landing page for our summer campaign",
        "Write 5 Instagram posts for [brand] in their brand voice"
      ]
    },
    {
      "id": "campaign-analytics",
      "name": "Campaign Analytics & CRM",
      "description": "Access campaign performance metrics (ROAS, CTR, CPM, conversions) across Meta, Google, and TikTok. Query CRM pipeline: leads, opportunities, and revenue data.",
      "tags": ["analytics", "campaigns", "meta", "google", "tiktok", "crm", "leads"],
      "examples": [
        "Show me this month's campaign ROAS across all brands",
        "How many leads came in this week?",
        "What's the pipeline value in the CRM?"
      ]
    },
    {
      "id": "keyword-seo",
      "name": "SEO & Keyword Intelligence",
      "description": "Discover keywords with AI clustering, check GEO (Generative Engine Optimization) visibility scores, and get SEO recommendations for brand content.",
      "tags": ["seo", "geo", "keywords", "search", "ai-visibility"],
      "examples": [
        "Find keywords for protein supplements in Mexico",
        "What's our GEO visibility score for [brand]?",
        "Suggest SEO improvements for our landing pages"
      ]
    },
    {
      "id": "copilot-skills",
      "name": "Copilot Knowledge Management",
      "description": "Browse, create, update, and delete knowledge skills for the Maasy AI copilot. Skills are structured marketing knowledge that the copilot uses for brand-specific guidance.",
      "tags": ["skills", "knowledge", "copilot", "learning"],
      "examples": [
        "List all marketing skills available",
        "Create a new skill about our pricing strategy",
        "What does the brand strategy skill say?"
      ]
    }
  ],
  "authentication": {
    "schemes": ["Bearer"],
    "description": "Requires a Maasy API key (starts with msy_). Generate at maasy.ai → Settings → API Key."
  },
  "mcp": {
    "package": "@maasy-ai/mcp-server",
    "version": "1.4.0",
    "registry": "npm",
    "endpoint": "mcp.maasy.ai",
    "endpointStatus": "coming-soon",
    "transport": "stdio",
    "command": "npx -y @maasy-ai/mcp-server@latest",
    "toolCount": 21
  },
  "contact": {
    "name": "Believe Global Group",
    "url": "https://believe-global.com",
    "email": "jorge@believe-global.com"
  },
  "provider": {
    "name": "Believe Global Group",
    "url": "https://believe-global.com",
    "organization": "Believe Global Group"
  }
}
